IllumiNITE activewear is designed for fun, safety, weather and style.



IllumiNITE activewear is designed for fun, safety, weather and style. Unlike other reflective sportswear, illumiNITE doesn’t rely on strips, tapes or spots to keep you visible. Our all-in-one ink allows for coverage that is hidden during the day, but revealed at night in the headlights for maximum safety and comfort.

IllumiNITE is distributed exclusively in North and South America by BackAtcha Apparel. IllumiNITE was the first company in the U.S. to provide a reflective product that joined performance, comfort and safety in a fun and stylish package.

illumiNITE's technology is a timesaving, easy to use all-in-one ink that eliminates the measuring and mixing associated with traditional reflective mediums. This means that we can add reflectivity to rolled goods and create garments with large reflective areas rather than strips and dots. Better coverage means a brighter, safer customer.

BackAtcha Apparel grew out of Accurate Services, a third generation, family-owned company operating out of the historic Laurel Lake Mill building in Fall River, MA; a city with an apparel and textile tradition that dates back to the industrial revolution. Because we're a small company, our service is personal and friendly, and you’re just as likely to speak to the President of the company as one of our great customer service employees. Here's a little introduction to the crew: