Wayne Viera

Wayne Viera

senior vice president at (add)ventures - design/branding

 

Wayne directs all aspects of our client partners’ design projects, including branding, advertising campaigns, print and electronic publications, collateral materials, websites and interactive media. His expertise helps clients effectively achieve their marketing and branding goals through visual communications.

Before joining (add)ventures, Wayne was an art director for a medical publishing company where he oversaw several monthly national trade publications and led the design for the Company’s trade show and sales collateral needs. With a background in packaging design, advertising and marketing collateral, Wayne has more than 20 years of experience in design and production. He earned his bachelor’s degree of fine arts in illustration at Rhode Island School of Design, where he has served as an adjunct professor for continuing education since 1997. He is a graduate of Leadership Rhode Island.