Videographer Needed for Design Catalyst Marketing Asset Production
Project Summary
DESIGNxRI (DxRI) is requesting proposals to develop a series of short videos that creatively and memorably highlight and promote the businesses of the 2023 PVD Design Catalyst cohort. This series is part of a greater economic development strategy for small businesses and will be used extensively on social media, as well as for marketing, presentations, etc. The selected party will guide the format, length, and content in collaboration with the 11 individual small businesses. The final product will include all editing and post-production work and provided to each of the businesses and DESIGNxRI in usable digital formats.
What is DESIGNxRI?
DESIGNxRI (DxRI) is a nonprofit organization with a mission to create an opportunity-driven environment for RI designers, design businesses, and the design sector to thrive. We work to fulfill this mission by coalescing the RI design community and educating the general public about the design and the vast RI design talent. Further, we strengthen and maximize the assets of the local design community through economic, workforce, and
community development initiatives. Our goal is to contribute the RI design sector’s creative, innovative problem-solving practices to the educational, economic, and cultural wellbeing of the state of RI.
While design grows nationally in its recognition as an important driver for change, innovation, and our economy, Rhode Island designers should be part of this conversation and positioned in the national and global landscape. DESIGNxRI has a mission to make this happen.
Why this video initiative?
DESIGNxRI was awarded funds for the Design Catalyst program through the City of Providence. This portion of the funding is to create assets that are meant to help the small businesses that comprise this year’s Design Catalyst program have professional media to use and showcase their business story as a means to help promote their businesses.
Who will use and promote this video series
This video content may be shared strategically on social media, used at trade shows, at presentations, and as a component of larger marketing initiatives for the businesses and for DESIGNxRI.
Proposal Outline
DESIGNxRI is requesting proposals for video content that captures the work of our eleven Design Catalyst cohort members. The videos will be created in collaboration with the businesses to tell their business stories. The selected vendor can guide the exact length of the videos based on use. Given budgetary constraints we expect the video content to be collected in a single session with the business. We are looking for a professional, communicative, collaborative, and deadline-oriented partner that will deliver high-quality production value.
Deliverables
∙ A series of compelling short videos for eleven small businesses used for promotional use. Each video should be 30-60 seconds long.
∙ A 3-5 min long compilation video.
∙ Editing services with titles, credits, and any special effects.
∙ Reasonable revisions and post-production work.
∙ Video Assets provided on-line to both the businesses and DESIGNxRI.
Budget
∙ $12,000-$13,750 for the whole project
Vendor Proposal Guidelines
When selecting a vendor for this project we will be evaluating candidates based on information provided including:
- Ability to collaborate with each of the eleven small businesses in a way that is beneficial to them.
- Demonstrated experience creating brand-consistent short videos for extensive use on social media
- Demonstrated experience creating business assets
- Demonstrated experience working with small businesses
- Familiarity with DESIGNxRI and the Rhode Island design community
- A clear outline of work-process that explains the communication system and project tracking method
- Case studies and examples of previous social video campaigns or similar and documented results
- Ability to meet time-frame
- Budget outline/fee schedule
- Teams are eligible to apply
Timeline
June 12: RFP deadline
June 14-16: Review and Interview
June 19: Final decision
June 26: Project begins
July 25: Final invoices submitted for payment
Send your proposals to:
operations@designxri.com