Designing a Successful Pop-up: An Interactive Session to Envision and Design the Next Pop-up for your Business

“Designing a Successful Pop-up,” is an insightful and interactive networking and panel discussion event tailored for entrepreneurs, small business owners, designers and marketers. Discover the power of pop-up shops through a dynamic panel of industry leaders and network breakout sessions. Learn how to create an engaging pop-up experience, from concept to execution, and connect with like-minded professionals to take your business to the next level. Don’t miss this opportunity to gain actionable insights and valuable connections!

Topics will include:

• Concept and theme development
• Location selection and logistics
• Designing an engaging customer experience
• Marketing and promotion strategies
• Budgeting and ROI
• Challenges and how to overcome them

Light snacks and beverages will be available.

About the space: Booth, a multimedia pop-up gallery and retail space in Pawtucket, RI, provides resources and physical spaces for womxn and minority entrepreneurs, artists and creatives. Founded in 2021, Booth has hosted a variety of pop-up experiences, from art shows, open mic nights, retail pop-ups and more.

Free! RSVP NEEDED!

Michael Silva

The panel will be hosted by Booth’s co-founder and innovator in the Providence cocktail industry, Michael Silva. Michael built his mobile cocktail company, BAS, on the concept of creating authentic spaces in the form of conceptual pop-ups in incongruent locations, with the mission to educate and familiarize an underrepresented demographic in the cocktail culture. Using storytelling as a gateway to mixology, BAS provides a creative alternative to the local nightlife. Michael hosts pop ups in various spaces in RI and establishes relationships with restaurants and bars while doing so. You can find Michael behind the bar as the beverage director at Bodega on Smith in Providence, RI.