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- Bottom Line by Design
Monday, September 15
6:30-8:00 PM
Industrial Spirits Co.
1 Sims Ave, Providence, 02909
Fee: Free! Pay what you wish. Any donation you make supports DESIGNxRI in organizing and executing DESIGN WEEK RI as well as any programs and events throughout the year.
Parking: Parking on street and behind farm fresh
ADA Accessible: Yes
Monday, September 15 | 6:30-8:00 PM
Bottom Line by Design: A bold discussion on design’s role in business performance
Join us for a bold discussion on design’s role in business performance. A panel of corporate UX leaders, strategists, and seasoned design professionals will unpack how user experience drives real-world business outcomes. Through case studies and candid conversation, we’ll explore how designers can better position their work within the value stack to influence growth and impact. You’ll leave with actionable strategies to elevate your practice—plus a taste of expertly crafted spirits from our hosts at Industrious Spirits Co.
Whether you’re an emerging designer looking to define your role in the business landscape or an experienced professional seeking new ways to amplify your impact, this conversation will offer insights you can apply across your practice. We’ll touch on cross-functional collaboration, metrics that matter, and the evolving expectations placed on design teams as strategic business partners. Expect honest dialogue, shared experiences, and a refreshing perspective on the power of UX in shaping meaningful outcomes—for users and for the bottom line.
Meet the Speaker
Justin Sirotin
Justin Sirotin is an entrepreneur, design strategist, and expert in innovation and storytelling. He has spent his 25+ year career developing successful products, services, brand experiences and businesses for multinational brands and start-ups alike. He is the founder of three successful companies delivering high-end consumer goods and a product strategy, research, design, development, and engineering services firm. In addition, he has been on faculty at RISD teaching in Industrial Design since 2008. This wide range of experiences gives Justin a unique understanding of effective processes to drive change and impact.
Justin is one of the foremost speakers in our community for entrepreneurs and designers. He is regularly asked to speak at RISD Continuing Education and Undergraduate forums, Design by Rhode Island (DxRI), Brown University, University of Rhode Island, Mass Challenge, Digital Health Center at Brown University, RI Hub and others.
